Tuesday, May 18, 2010

Google Optimization Tips

A question I get dozens of times a week. Hey Nick - How do I optimize my website? How do these other sites get on page 1 of Google? Many of them my competitors. Pay Per Click Adwords is killing me! - yes I know. Paying for traffic you already got and feel like you never earned a profit from it. It's frustrating!

The truth is - when a website is optimized SEO for Google someone either did it for them or someone showed THEM how to SEO. Now I certainly make part of my living optimizing website for others who want to but knowing how to yourself is better and it is easier to recommend a low cost program where you can learn yourself. It really pays off in the long run.

I HIGHLY recommend it:
Learn How To Optimize Your Website HERE. All the best!

Friday, May 7, 2010

SEO Newsletter - Writing Articles

This is a copy of our most recent Search Engine Optimization and Marketing Newsletter. You can join our mailing list at here.

This blog allows for feedback and questions on this topic or others.

SUBJECT: Writing Optimized Articles For Search Engines and Getting Links and Traffic to Your site!


Hello again friends!

Wow - I love this subject and it is such a great tool. I have been writing articles for myself and clients for several years and they REALLY can work and go a long long way for you. If you write up a good article - the right way, your article will be reproduced and copied on other sites (you want that!), it can show on Google search results for years - we REALLY want THAT! and you can place links to your website within an author bio area that can also have your phone number! oh and this is all FREE. NEVER pay to place an article. Well - I hate saying "NEVER" but don't.

Article sites don't charge and there is a reason for that. They want YOUR content. More content gives websites more relevance and that can increase their advertising by having more targeted visitors.

Example: Someone writes an article about the best flat screen TV's. That article site may have Google ads around your article or links to Amazon selling a 50 inch TV. That could be YOUR article that got the traffic. As long as your link back to you is intact - let every website use it!

Ok - so writing articles has no downside? No. There is no downside.

The only sort of downside is getting less exposure than others if the article is not written well for Google or the topic wasn't interesting enough to get circulated. Write a good article and you'll see it go a long way for you. I have some articles that are 6 years old and still pop on Google results! FREE PROMOTION. I have also gotten calls and emails from other businesses and got B2B relationships out of them.

Ok - so what to write about?

First off. Be in the mood! The best articles you will write will be ones that you felt passion for or creative. We all have our creative moments and non creative days. An insurance broker could write about ways to defer income into life insurance or a computer programmer could write about a new programming language, a bakery owner posting a muffin recipe. Whatever! If it's interesting, has readers and is written well - people WILL see it and you WILL get website traffic from it over time and if it's REALLY good, it will rank on Google by itself.

SOME POINTS:

Write about a topic you really know
Have keywords in front of you that you want to get in
Make it interesting to read
Do not commercialize yourself in the body of the article
Let the topic attract the readers and leave your bio at the bottom to get your promotion and link line
Have it the right length (500-700 words)
Make Paragraph Breaks
Write a nice but brief author bio with a mention and link to your website
Put it on the best article sites that get TRAFFIC and are ranked high on Google (ezinearticles.com and goarticles.com are my favorites and I have found other little sites will copy from them so let those sites do your work)

Don't waste time putting them on sites with no traffic or content. Also the more popular article sites will give the link back to you more Relevance in Google's eyes. How do you know a popular article site? Just type in a topic within their site and see what comes up. "How to grow Great Tomatoes" or anything. If 1 gardening article shows up - forget it. Start with Ezine articles. I have no affiliation! but they are a VERY popular site with Google and small sites grab their content a lot! Remember we want THAT! Steal away - it's just your name, company and website in more places!

Going to article sites and searching topics will also give you great ideas. "Why did THIS article come up first?" Was it the the title, the keywords, a great topic. Steal concepts all you want! Remember that the article is the topic - not you.

I will be writing more on this topic in future weeks as there is a lot to learn, but that should hopefully give you all a good start . When in the mood.....write!

FEEDBACK

I will be posting my past SEO newsletters on a dedicated blog for US and YOU to comment or ask questions - even to each other. You can also request future topics. It's brand new since I am dedicating it just for THIS group of newsletter friends. Blog copies of our topics will normally be up after 24 hours or so.

Nick's SEO World Blog


ARTICLE WRITING HELP BELOW:

Visit The Article Re-Writer System For those looking for help in distribution and mass producing effective articles and it will just about write the articles for you. A smart guy who makes a lot of money himself doing it.

Remember to SAVE our topics and letters for future use!


Thank You! and have a great day!

Nick Hunter
Nick's SEO World